Black Panther has already made history with the biggest first day presales of any Marvel movie, and as the numbers suggest, is poised to make a serious dent in the box office universe.
You know it's lit because Top Dawg Entertainment just gave us a preview of that new Jay Rock featuring Kendrick Lamar, Future, and James Blake, produced by Mike WiLL Made-It and Teddy Walton.
Peep the audio below and get ready for what is going to be a hit film. Also, read what The Verge had to say about the impact this film is positioned to make at the box offices below.
This should come as no surprise. Last summer, the critical and box office response to DC’s Wonder Woman proved unequivocally that representation is important to movie-going audiences, and that a superhero doesn’t have to be played by a white dude named Chris to fill seats. With $100.5 million in North America and an additional $122.5 million internationally, Patty Jenkins’ Wonder Woman had the biggest-ever opening weekend for a film directed by a woman. It was a box office giant by any measure — the 16th superhero movie ever to break $100 million domestically in its first weekend, and the third highest-grossing DC movie behind Christopher Nolan’s The Dark Knight and The Dark Knight Rises. And the social media excitement around Black Panther has been unavoidable in recent months. Kendrick Lamar recently announced that he produced the soundtrack at the Ryan Coogler’s personal request, and debuted a new song with Vince Staples as part of the film’s latest TV spot. The first full trailer was viewed 89 million times in its first 24 hours, and year-end data compiled by Twitter showed that Black Panther was the ninth most tweeted about film of 2017, the only one on the list that hadn’t even been released yet. High expectations can be a recipe for frustration when people actually see the movie — look at the endless online war over The Last Jedi — but the film’s fandom still has a few weeks to enjoy their anticipation. -The Verge
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